At Aura Pool Sky, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our rooftop infinity swimming pool facility or use our services.
Your Privacy Matters: We respect your right to privacy and are transparent about our data practices. By using our services, you agree to the collection and use of information in accordance with this policy.
1. Information We Collect
1.1 Personal Information
When you book an experience at Aura Pool Sky or interact with our services, we may collect the following personal information:
- Contact Information: Name, email address, phone number, and mailing address
- Booking Details: Reservation dates, time preferences, number of guests, and special requests
- Payment Information: Credit card details, billing address, and transaction history (processed securely through encrypted payment gateways)
- Identification Documents: Government-issued ID or passport for verification purposes when required
- Account Information: Username, password, and profile preferences if you create an account
- Communication Records: Correspondence via email, phone, or chat support
1.2 Automatically Collected Information
When you visit our website or use our digital services, we automatically collect certain technical information:
- Device Information: IP address, browser type, operating system, and device identifiers
- Usage Data: Pages viewed, time spent on pages, click patterns, and navigation paths
- Location Data: Approximate geographic location based on IP address
- Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies
1.3 Information from Third Parties
We may receive information about you from third-party sources, including:
- Social media platforms when you connect your account or interact with our social content
- Payment processors and financial institutions for transaction verification
- Marketing partners and analytics providers
- Public databases and demographic information providers
2. How We Use Your Information
We use the collected information for various purposes to provide, maintain, and improve our services:
2.1 Service Delivery
- Process and manage your bookings and reservations at our aura skypool Dubai facility
- Provide access to our infinity swimming pool and rooftop amenities
- Deliver personalized experiences and fulfill special requests
- Communicate booking confirmations, updates, and important notifications
- Process payments and maintain transaction records
2.2 Customer Support
- Respond to your inquiries, questions, and feedback
- Provide technical support and troubleshoot issues
- Handle complaints and resolve disputes
- Improve our customer service quality
2.3 Marketing and Communications
- Send promotional offers, including welcome discounts for first-time visitors
- Share information about new services, events, and special experiences
- Conduct surveys and gather feedback to improve our offerings
- Personalize marketing content based on your preferences and behavior
2.4 Business Operations
- Analyze usage patterns and trends to optimize our services
- Conduct research and development for new features and experiences
- Maintain security and prevent fraud or unauthorized access
- Comply with legal obligations and regulatory requirements
- Enforce our terms of service and protect our rights
3. Data Sharing and Disclosure
We respect your privacy and do not sell your personal information. However, we may share your data in the following circumstances:
3.1 Service Providers
We work with trusted third-party service providers who assist us in operating our business:
- Payment Processors: To securely process credit card transactions and payments
- Cloud Hosting Services: To store and manage data infrastructure
- Email Service Providers: To send booking confirmations and marketing communications
- Analytics Platforms: To understand website usage and improve user experience
- Customer Support Tools: To manage inquiries and provide assistance
3.2 Business Transfers
In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred to the acquiring entity. We will notify you of any such change and provide options regarding your data.
3.3 Legal Requirements
We may disclose your information when required by law or to:
- Comply with legal processes, court orders, or government requests
- Enforce our terms of service and protect our legal rights
- Prevent fraud, security threats, or illegal activities
- Protect the safety and rights of our guests, staff, and the public
3.4 With Your Consent
We may share your information with third parties when you have given explicit consent for specific purposes, such as participating in partner promotions or events.
4. Data Security
We implement robust security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction:
4.1 Technical Safeguards
- Encryption: All sensitive data is encrypted in transit using SSL/TLS protocols and at rest using industry-standard encryption algorithms
- Secure Servers: Data is stored on secure servers with restricted access and regular security audits
- Firewalls: Network firewalls protect against unauthorized access and cyber threats
- Access Controls: Multi-factor authentication and role-based access limit data exposure
4.2 Organizational Measures
- Regular security training for staff handling personal information
- Strict confidentiality agreements with employees and contractors
- Regular security assessments and vulnerability testing
- Incident response procedures for data breaches
4.3 Payment Security
We use PCI DSS compliant payment processors to handle credit card information. We do not store complete credit card numbers on our servers. All payment transactions are processed through secure, encrypted connections.
Important: While we implement strong security measures, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but continuously work to protect your information.
5. Your Privacy Rights
You have certain rights regarding your personal information. Depending on your location, these may include:
5.1 Access and Portability
- Right to Access: Request a copy of the personal information we hold about you
- Data Portability: Receive your data in a structured, commonly used format
- Information Request: Ask about how we collect, use, and share your data
5.2 Correction and Deletion
- Right to Rectification: Correct inaccurate or incomplete personal information
- Right to Erasure: Request deletion of your personal data under certain circumstances
- Account Closure: Delete your account and associated data
5.3 Control and Restriction
- Opt-Out: Unsubscribe from marketing communications at any time
- Restrict Processing: Limit how we use your personal information
- Object to Processing: Object to certain types of data processing
- Withdraw Consent: Revoke previously given consent for data processing
5.4 Exercising Your Rights
To exercise any of these rights, please contact us at:
- Email: support@aurapoolsky.ae
- Phone: +971 50 284 9573
- Address: Palm Tower, Level 49, Dubai, UAE
We will respond to your request within 30 days and may require verification of your identity before processing your request.
6. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience on our website and gather information about usage patterns.
6.1 Types of Cookies We Use
- Essential Cookies: Necessary for website functionality, including booking systems and secure access
- Performance Cookies: Collect anonymous data about how visitors use our site to improve performance
- Functionality Cookies: Remember your preferences and personalize your experience
- Marketing Cookies: Track your browsing to deliver relevant advertisements and measure campaign effectiveness
6.2 Managing Cookies
You can control cookie settings through your browser preferences. Most browsers allow you to:
- View and delete cookies
- Block third-party cookies
- Block all cookies (may affect website functionality)
- Receive notifications when cookies are set
6.3 Third-Party Analytics
We use analytics services like Google Analytics to understand website usage. These services may collect information about your online activities across different websites. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy:
7.1 Retention Periods
- Booking Information: Retained for 7 years for accounting and legal compliance purposes
- Marketing Data: Retained until you opt out or request deletion
- Account Information: Retained while your account is active and for 2 years after closure
- Communication Records: Retained for 3 years for customer service quality and dispute resolution
- Website Analytics: Aggregated data retained indefinitely; individual data retained for 26 months
7.2 Deletion Process
When data is no longer needed, we securely delete or anonymize it. Deletion methods include:
- Secure erasure from active databases
- Removal from backup systems within standard backup cycles
- Anonymization for statistical purposes where complete deletion is not feasible
8. International Data Transfers
Aura Pool Sky operates in Dubai, UAE. If you are accessing our services from outside the UAE, please be aware that your information may be transferred to, stored, and processed in the UAE or other countries where our service providers operate.
8.1 Data Protection Standards
We ensure that international data transfers comply with applicable data protection laws by:
- Implementing standard contractual clauses approved by relevant authorities
- Ensuring adequate data protection measures are in place in recipient countries
- Obtaining your explicit consent for transfers where required
- Complying with UAE data protection regulations and international standards
9. Children's Privacy
Aura Pool Sky services are intended for adults aged 18 and above. We do not knowingly collect personal information from children under 18 without parental consent.
9.1 Parental Consent
If a child under 18 wishes to visit our facility:
- A parent or legal guardian must make the booking and provide consent
- The parent/guardian is responsible for supervising the child during the visit
- We may collect limited information about minors for safety and booking purposes only
9.2 Notification
If we become aware that we have collected personal information from a child under 18 without proper parental consent, we will take steps to delete that information promptly.
10. Third-Party Links
Our website may contain links to third-party websites, social media platforms, or services that are not operated by Aura Pool Sky. This Privacy Policy does not apply to third-party sites.
10.1 External Websites
We are not responsible for the privacy practices or content of external websites. We encourage you to review the privacy policies of any third-party sites you visit.
10.2 Social Media Integration
Our website includes social media features (Instagram, Facebook, Twitter, Telegram) that may collect your IP address and set cookies. These features are governed by the privacy policies of the respective social media platforms.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or business operations.
11.1 Notification of Changes
When we make material changes to this policy, we will:
- Update the "Last Updated" date at the top of this page
- Notify you via email if you have an account with us
- Display a prominent notice on our website
- Request your consent if required by applicable law
11.2 Your Continued Use
Your continued use of our services after changes to this Privacy Policy constitutes acceptance of the updated terms. We encourage you to review this policy periodically.
12. Contact Information
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
13. Compliance and Regulatory Information
Aura Pool Sky is committed to complying with applicable data protection laws and regulations, including:
- UAE Federal Law on Data Protection
- Dubai Data Protection Law
- General Data Protection Regulation (GDPR) for EU residents
- Other applicable international data protection standards
13.1 Data Protection Officer
For privacy-related matters, you may contact our Data Protection Officer at support@aurapoolsky.ae with "Data Protection" in the subject line.
13.2 Supervisory Authority
If you believe your data protection rights have been violated, you have the right to lodge a complaint with the relevant supervisory authority in your jurisdiction.
Your Trust is Our Priority: At Aura Pool Sky, we are dedicated to maintaining the highest standards of data protection and privacy. We continuously review and improve our practices to ensure your information remains secure and your privacy is respected.